It might sound nonsensical to use offline media to promote a digital service. However, GreenGraffiti is actually the perfect onfield solution for communicating in a targeted and precise manner, as it provides a parallel way to obtain effective online conversion, by referencing URLs, hashtags and QRcodes.
In fact, campaigns created for this industry always play off of the direct connection between the urban and the digital target, allowing for the construction of structured cross-channel projects.
